BRAND STRATEGY

Do you have a new concept or an innovation that needs a marketing strategy? Do you feel that the end result of your brand is too complex, technical and lacking clarity and visual appeal from consumer's point of view? Have you considered brand collaborations strategy but not sure how to do it? Or is your brand designed for domestic market only and lacking international appeal? Let us help you. We have worked with the brands like FINSK -Julia Lundsten Shoes, Marimekko, Kalevala Koru, Lovia, YoZen, Ivana Helsinki, Johanna Gullichsen, Mia Höytö organic cosmetics and several new brands across different sectors and tech companies. 

 

We have experience in building successful brand strategies from scratch including upcoming design companies and omni channel for i.e schools. Our brand coaching session looks at your company as a whole and makes very concrete suggestions to sharpen your brand for international markets always taking into account the target markets and your customers. From SEO and inbound marketing to brand mash-ups (collaborations) we can make the execution strategy that is clear, brings results and you get the things done. Typically we work directly with your marketing people or between an agency and you. Book a workshop from us! Due to Covid-19 all our brand coaching services are offered remotely. Be free to ask more info@sipilaconsulting.com.

 

 

 

 

 

 

 

 

 

 

"Our co-operation was really smooth! We finally got focus to our brand strategy in a very short time. Suggestions were very concrete and we got excellent ideas for implementation. Big thank's to Maria!"   

 

"I have received useful advice for brand building and really enjoyed getting outside perspective for our brand. Maria is easily approachable and from the start it felt like I have known her for a long time! You can trust her expertise."   

"Maria helped to realize the strengths of the brand as well as areas for development and where to focus. I got very concrete tips and advice and it feels now our brand is ready for international markets. Additionally Maria is very warm and easily approachable. Someone with whom you would have pleasure to work with." 

 

"Maria brought all her experience and new kind of dynamics to our brand. She is specialized in international challenges in go-to-market and we got very concrete examples on how to improve our international presence. Also her feminine view on our products and brand as well as her human attitude was a huge plus in this business oriented world."  

 

"Maria has a very professional view on global brands and I got a lot of insight for brand development including direct feedback on areas of improvement and concrete suggestions on how to improve. I felt that our co-operation was very rewarding. "